Delivering a Truly Immersive, Soul-Stirring Music-Listening Experience to Proud Owners of Our Products

Technical Audio Devices Laboratories, Inc. (TADL) is the only Japanese high-end audio manufacturer that specializes in both audio components and speaker systems
We have long-standing product development and design philosophy and passion as well as proprietary technologies underlying our products.
TADL is committed to upholding this time-honored tradition of creating products that deliver a truly immersive, soul-stirring music-listening experience to their proud owners around the world.

We will continue to hone our technological prowess in uncompromising pursuit of the ideal and perfection of sound reproduction.

Shinji Tarutani
Technical Audio Devices Laboratories, Inc.

What the TAD Brand Stands for

Technical Audio Devices (TAD) was originally the name given to a project launched by Tokyo-based Pioneer Electronic Corporation (currently Pioneer Corporation) in 1975 to develop high-end speakers for professional use. The term embodies the belief held by the late Bart Locanthi, then a renowned professional audio engineer in the United States and a technical advisor to the project, that "genuine technology is true to the basics and that genuine technology places greater importance on sound quality than on technology for its own sake." This belief stresses the importance of an engineering approach backed by thorough theoretical evaluations and accurate testing and infuses an uncompromising pursuit of engineering perfection into the TAD brand.

About TADL

Nearly 30 years after the first TAD-branded speakers were released, Technical Audio Devices Laboratories, Inc. (TADL) was spun off from Pioneer Corporation in 2007 as a company dedicated to developing and marketing a broader range of TAD-branded products, which include high-end amplifiers and disc players designed to bring the best out of TAD speakers. TADL’s mission is to inherit and advance the engineering prowess and assets accumulated by Pioneer in the high-end audio field over the years.

Corporate Philosophy

  1. We offer products that deliver a truly immersive, soul-stirring music-listening experience and that make their owners proud.

  2. We hand-assemble every one of our products using the finest technologies and with uncompromising attention to detail, no matter how technology evolves and no matter how people enjoy music changes over time.

  3. We continue to innovate by incorporating new materials and technologies into our product design while adhering to the basic engineering policy and industrial design concept we have refined over the years.

  4. We design our products that withstand the test of time and employ materials and technologies available only in Japan to enhance their artistic appeal.



Technical Audio Devices Laboratories, Inc.
President Mr. Shinji Tarutani

Bunkyo Green Court 2-28-8, Honkomagome, Bunkyo-ku,
Tokyo 113-0021, Japan
Established October 1, 2007